Adaptify Essentials 7: Publishing Content

Welcome back to another Adaptify Essentials! In this second part of our content creation series, we discuss what happens to your articles after they are written by the AI.

Summary:

Post-Writing Process:

Draft vs. Auto-Publish:

Draft Mode: Articles are saved in the "Ready" folder for final editing. You can view the article overview, keywords used, publish date, and have options to export or publish manually.
Auto-Publish Mode: Articles go directly to the "Published" folder and are live on your blog.

Editing and Publishing:

Quality Check: Ensures SEO best practices are followed. Issues trigger a review and correction by the QA team.
Article Sources: Review and modify sources used for content creation.
SEO Writing Options: Customize settings for tone, voice, and other SEO preferences found in the All Website Settings dashboard.
Giving Feedback: Rate the AI's performance to improve future content generation.

Deleting Articles:

Draft Mode: Articles can be deleted to free up keywords for new content.
Published Mode: Deleting requires first deleting the content on your hosted blog, then regenerating the article, as changes are not allowed post-publication.

Regenerating Articles:

If an article gets stuck during creation, use the regenerate option to restart the process.

Social Snippets Feature:

Beta Feature: Allows sharing articles on social media platforms (Facebook, Instagram, Twitter/X, LinkedIn, Pinterest, Reddit) with a custom blurb, link, and infographic.
Manual Posting: Option to manually post by copying the text and downloading the infographic.
Timing Tip: Wait for Google indexing (3-4 weeks) before sharing on social media to improve rankings.

For any questions, contact support@adaptify.ai.

Video:

Transcript:

00:00 Welcome back to Adaptify Essentials. This is part two of our two-part created content series. This time we're going to take a look at what happens to your articles after they're written by the AI. 00:12 Let's jump right into it. Once your article has been written, one of two things will happen depending on whether you have your automated content set to draft or to auto-publish. 00:22 If you have it set to draft, your created articles will be sitting waiting for you here in your ready folder. 00:28 From here you can click on any of the articles in your ready folder, to take a look at them and do some final editing. 00:35 From here in the left hand column, you'll see your article overview. This will let you know what keywords were used to create the article, the article publish date, it will have the one press publishing button that will publish to you. 00:48 To whatever your particular integration is, in this case it is WordPress, or you have some options to export your article. 00:56 With exporting your article, you have an option to export it either as a formatted text, html, copy it as a markdown, or as you can come in and just manually copy and paste anything out of here that you would like. 01:09 After you've manually published your article, either using the one click button or by using any of these export options, you can come down here and hit mark as published. 01:19 When you do so, that will change to this green check mark, which will then mark the article as published. This is not something that you have to do but is useful if you want to keep track of which articles you've published internally. 01:33 From a drafted article, you'll also be able to look at your quality check. This quality check just runs through a bunch of things that are good for SEO. 01:41 Things like making sure you don't have broken images, there's outbound linking, there's calls to action, and a number of other things. 01:49 If too How many of these do fit? it does get kicked back to our quality assurance team who will take a look at what happened, fix it for you, auto-publish it for you, and then also train the AI on the back end so that it doesn't happen again. 02:03 This is just a really nice fail-safe just to make sure that we're hitting everything that your SEO needs. Also on the left-hand side, you have your article sources. 02:15 Very much like when this is in the pre-draft form, you can come in and take a look at your sources, and if you decided you don't really want the AI to use one of them for whatever reason, scroll over that source, click the red trash can icon, and it will get rid of that source. 02:31 You also have the ability at this stage to still add a source if there's something specific that you would like the AI to use when rewriting this particular article. 02:40 After you're done changing your sources, you do need to scroll all the way past your SEO strategy to your article options. 02:49 Because in this demo I did go ahead and hit the mark as published button, our regenerate button is going to be grey, as you cannot regenerate articles that have been published. 02:58 However, how to not regenerate the article? tool in training the AI to sound much more like your brand and have your own voice. 03:20 To give the AI feedback, simply click the button. Choose whether you're going to tell it that it did a good job with a smiley face or a bad job with a frowny face. 03:29 If it did do a bad job, click Go ahead and write in detail what it did. So this could be something like using a specific phrase that you don't want it to use, a tone of voice you didn't want it to use, it mentioned something that you didn't like. 03:43 Almost anything can be feedback. Just remember when you're giving feedback to the AI, it is going to remember anything you put here moving forward. 03:52 So anything that you give it as feedback, it will take into account when writing your next article. This is particularly useful in the first two weeks to a month that you're using the platform. 04:03 This is because you can come in and start to steer the AI to sound a lot more authentically like your brand and your own in-house writers. 04:11 Under your article options, you also have your SEO writing options. We did cover this in a previous video. That video was on one-click publishing and automated content, so if you happen to miss that video and you want to know more about your SEO writing options in depth, do go back and take a look. 04:29 Finally, you have the option to delete this article. If you use the delete button, it will get rid of this article in its entirety. 04:39 This is a good thing if you want to free up any keywords that were used in writing this article, thereby making them available to write a new article with them, but you won't be able to get this content back. 04:50 So do use this with caution. In a drafted article, you also still have the ability to come through and do changes to the actual content. 05:01 Any piece of content that has this pencil next to it, which is going to be basically anything, you are you You can click into and change. 05:08 You can do minor changes, just manually by clicking in wherever you'd like to change them, or you can give the AI instructions to make more sweeping changes. 05:18 This can be something like changing the tone of voice for this particular section, or adding in a link. If you put a link here and ask the AI to add it in as an outbound source, it's going to naturally rewrite this section so that it flows towards your link. 05:33 If you decide you don't want this section at all, you can come up here and use the gray bar delete section button and it will fully delete this section from your content. 05:43 Now what happens if you have your content set to auto-publish? Those pieces of content are going to be waiting for you in your published folder. 05:54 Similar to your draft folder, you can click into any of them. It'll still give you the keywords, where the article was published. 06:01 It will give you the article publication date, and it's going to tell you some things about the article. You can view where that article has been published, this will traditionally just take you to your blog page. 06:13 You still have export options, so if you do want to export this for your client to review after it's been published, you can still copy it out in all of those same various ways, html, markdowns, format, and text. 06:27 Now, however, you should see a new button, share on social media. If you do not see this button, this is currently in beta as of the time this video is being recorded. 06:39 Please do send me an email at bethlehem.com. I'm Bethany at Adaptify.ai and I'll be happy to get you an invite to the beta. 06:46 Once you do have this button, and remember, it only shows up on articles that have already been published, you can click on this button, it'll take you to our social snippets feature. 06:57 from this feature, you have the ability to quickly post to social media on any of the articles that you have. 07:04 Any of these articles are going to have a small little blurb text, the URL back to your blog link, and it will use the custom infographic from this particular article. 07:15 You can the drop down to choose your platform of choice. Currently, we support Facebook, Instagram, TwitterX, LinkedIn, Pinterest, or Reddit. 07:27 If you change the platform, the text will automatically rewrite to whatever that platform's text restrictions are. From there, all you need to do is click on your platform's icon, possibly sign in if you haven't already, and we'll go ahead and automatically put you post this to your social media for 07:45 you. If you don't want to do the auto-posting, you also have the ability to click these two copy buttons, as well as download your infographic, and you can manually create that social media post. 07:56 One quick tip, we do recommend writing waiting on sharing these posts on social media until your article has been live for a little while. 08:05 This allows Google to have already indexed it and have it ranking. Ideally, your article is going to be sitting on page two or three of Google search results when you use this social service. 08:17 When you do that, we're hoping that once you click this, it goes off to all of your great social media followers and they take a look at it. 08:25 That's going to be enough to kick your rankings onto the first page and off you go. So give it a try! 08:33 You also still have your quality check on published articles as well as the list of sources. At this point, if you did need to change a source, you would need to go in and actually delete the article before you would be able to do change it. 08:48 This means that you're going to lose everything in this article as it is going to permanently delete it and you'll need to regenerate it using the keywords. 08:55 That is one thing to keep in mind if you have auto publishing on, you won't be able to make any sweeping changes here. 09:03 After your article is published, you will have a completed SEO strategy on the left hand side. This is going to show you things like the monthly searches and potential for your keywords, where it is in the funnel, and also the finalized article length. 09:14 Again, you want see the pencil icon next to every section. You can go in and make changes here, but again, they will not be able to go live as this has already been published to your site. 09:31 other tip that I do want to share about creating content, whether it's published content, drafted content, any content, is that it can get stuck. 09:42 If you hit the create article now button, what you'll see is this spinning circle. and it will tell you, writing article, this takes a few minutes. 09:53 It does typically take a few minutes, so please be patient. But if it takes longer than 5 or 10 minutes to write your article, it may have gotten stuck. 10:02 This doesn't happen very often, but when it does, scroll down. Scroll down to the bottom under your SEO strategy to the article options. 10:11 If it is stuck, hit regenerate, and that should unstick it for you. It will still take a few minutes even when you hit regenerate for to fully write, so please do be patient. 10:23 And that's it about creating content. As always, if you have any questions, do feel free to send us an email at support at adaptify.ai.

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6️⃣Drafting Content

8️⃣Setting up a Backlink Bio

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